View archived webinars in the P2Rx Behavior Change Webinar Series.
Tools for Successfully Deploying and Measuring Behavior Change for the Littering Public
Tuesday, May 13, 2014 1:30-2:30 pm CDT
Register at https://www2.gotomeeting.com/register/378905274
Donna Walden will begin by presenting a step-by-step model on community based social marketing (CBSM) to help P2 programs properly selecting behaviors, establish a baseline, and develop strategies that can successfully measure behavior change.
Then UC Santa Barbara Masters candidates Jessica Midbust, Michael Mori, Paula Richter, and Bill Vosti will present a Master’s group thesis undertaken for the Algalita Marine Research Institute on reducing plastic debris in the Los Angeles and San Gabriel River Watersheds using some CBSM techniques.
Participants will learn some valuable behavior change techniques and hear recommendations made from the graduate students on how to change the behavior of the littering public.
Designing Employee Engagement Programs that Impact a Company’s Triple Bottom Line
Wednesday, June 4, 2014 1-2 pm CDT
Register at https://www2.gotomeeting.com/register/752485802
BAE Systems is a $14.4 billion multinational corporation that reduced its total utility costs by 48% over a three year period with a utility cost takeout (UCT) energy efficiency program. This would not have been possible without first enrolling BAE’s 43,000 employees across the globe in its sustainability plan.
Morgan Rooney, Sustainability Communications Specialist for BAE Systems was responsible for initiating and running the employee engagement program to support BAE Sustainability goals. Morgan will share her strategies and successes for getting employees to buy into a corporate sustainability mandate for the long haul and how this affected and continues to affect BAE’s triple bottom line.
Webinar attendees will learn education tactics, how to set up a task force or green team, employee challenges, and awards and recognition programs that work towards initiating and sustaining behavior change for large communities.