INFORM, Inc. is “dedicated to educating the public about the effects of human activity on the environment and public health.” Its goal is to “empower citizens, businesses and government to adopt practices and policies that will sustain our planet for future generations.”
The IN
FORM web site provides information on current projects, including Waste Prevention: Extended Producer Responsibility, Cleaning for Health, and INFORM Media, the organization’s effort to spread environmental literacy by “making strategic use of video and the web to reach a greatly expanded audience with critically important information about how to preserve the environment and protect human health.” Thus far, INFORM has produced “The Secret Life of Cell Phones” as part of its media project, with future videos planned to focus on paper, jeans, antibacterial soaps and single-use plastic bottles.
The INFORM site also provides publications and topical RSS feeds. New site features reportedly “coming soon” will include blogs and a “tools and calculators” section.